Taking a Gamble on Reopening Vegas in the Midst of COVID
Few industries have been as impacted by the onslaught of COVID-19 more than the Travel & Entertainment industry. Join Aaron Price, VP Digital Products, eCommerce & Guest Experience at Caesars Entertainment Corporation, and Steve Myers, Director, Client Strategy & Growth at Cantina Consulting, as they discuss how Caesars Entertainment has been able to leverage digital platforms and touchpoints to shift its customer service mindset and overcome the operational challenges of reopening, including:
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Pivoting its creative assets for COVID-digital use
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Communicating on behalf of its 55 properties that were closed
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Engaging contact-less dining
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Delivering inventory management adjustments for eCommerce
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Managing the operational changes for closing and opening a business that has never closed (Caesars Palace doesn’t have locks on the doors; some systems have never shut off)
This Coffee Chat will include open Q&A following Aaron and Steve’s discussion — they look forward to hearing from you!
Webinar will be recorded if you are unable to attend.
Your Speakers
Aaron Price
VP Digital Products, eCommerce & Guest Experience at Caesars Entertainment Corporation
Aaron is a digital product executive with over 20 years of experience building high-performance digital departments that create intuitive digital products and experiences His has delivered guest-focused digital and commerce experiences and product innovations that reduce friction, grows revenue and drive satisfaction for all of Caesars' properties as well as multiple Royal Caribbean Cruise Lines ships.
Steve Myers
Director, Client Strategy & Growth at Cantina Consulting
Steve is a 25+-year agency and technology veteran and has been in the digital space since 1995 leading strategic, digital and creative thinking for brands like adidas/Reebok, LEGO, GM, P&G, Bose and others. At Cantina, Steve helps clients leverage Cantina's expertise in product and service design, experience strategy, mobile and web development, and delivery enablement to create new experiences that have real impact for business, improve people's lives and enhance the human experience.
Watch past episodes
Our library of past coffee chats cover topics like prototyping, human-centered design, remote work, and content strategy. We encourage you to check them out!
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